Genius Sports Acquires Spirable to Enhance Official Data-Driven Video Marketing Capabilities - NewsBreak

Together, Genius Sports and Spirable will provide personalized cross-channel technology for data-driven and high-performing creative. Genius Sports Limited , the official data, technology and commercial partner that powers the ecosystem connecting sports, betting and media, announced that it has entered into a definitive agreement to acquire Spirable, a leading creative performance platform. Transaction details have not been disclosed.